4.7 out of 5 (based on 139 reviews)

Lana | Soft Blush Floral Flow Dress

Sale price£24.65 Regular price£88.86
Save £64.21
Almost sold out!
  • Free Shipping With Royal Mail
  • 100% Return Guarantee Within 30 Days
  • Fast & Secure Payment
Size: XS

This offer ends in 00:00:00

  • Visa
  • Mastercard
  • American Express
  • Maestro
  • Apple Pay
  • Google Pay
Sent
UK flag
FREE Royal Mail Shipping
Fit
Rating of 1 means Runs smal.
Middle rating means True to size.
Rating of 5 means Runs big.
The rating of this product for "" is 3.

Feel Graceful in Blooming Pastel Beauty

This delicate maxi dress features a romantic blush base with scattered floral bursts, creating a dreamy watercolor feel. Its relaxed fit and gentle drape give effortless elegance, perfect for slow mornings or sunny strolls.

Why you'll love this piece

  • Soft pastel tones that flatter mature skin beautifully

  • Floaty shape that doesn’t cling—easy and breathable

  • Feminine and artistic for instant confidence

  • Covers arms comfortably while feeling lightweight

Product specifications

  • Material: Cotton-linen blend with natural texture

  • Design: Abstract floral print, v-neck, long sleeves

  • Fit: Loose maxi cut with a softly gathered waist


Our customers tell it better than we do!

Excellent

4.6

/ 5

based on 1 067 reviews

Surprisingly Premium Quality⭐️

I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering!

I love it! 😍

I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly.

Didn’t Expect This Quality from an Online Store!

I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed.

So Chic and Comfortable!

Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual.

Great Value for Money!

Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again.

My New Go-To Outfit✨!

I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it!

Surprisingly Premium Quality⭐️

I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering!

I love it! 😍

I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly.

Didn’t Expect This Quality from an Online Store!

I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed.

So Chic and Comfortable!

Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual.

Great Value for Money!

Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again.

My New Go-To Outfit✨!

I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it!

Surprisingly Premium Quality⭐️

I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering!

I love it! 😍

I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly.

Didn’t Expect This Quality from an Online Store!

I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed.

So Chic and Comfortable!

Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual.

Great Value for Money!

Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again.

My New Go-To Outfit✨!

I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it!

Surprisingly Premium Quality⭐️

I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering!

I love it! 😍

I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly.

Didn’t Expect This Quality from an Online Store!

I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed.

So Chic and Comfortable!

Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual.

Great Value for Money!

Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again.

My New Go-To Outfit✨!

I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it!

Surprisingly Premium Quality⭐️

I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering!

I love it! 😍

I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly.

Didn’t Expect This Quality from an Online Store!

I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed.

So Chic and Comfortable!

Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual.

Great Value for Money!

Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again.

My New Go-To Outfit✨!

I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it!

Surprisingly Premium Quality⭐️

I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering! I was honestly worried the quality would be cheap like most online boutiques… but it turned out the opposite. The material feels premium and the fit is unbelievably flattering!

I love it! 😍

I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly. I was initially hesitant to switch from my usual brand to this new one, but I'm so glad I did! This product has exceeded my expectations. It's not only affordable but also incredibly efficient. The quality is top-notch, and it's user-friendly.

Didn’t Expect This Quality from an Online Store!

I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed. I was scared it would arrive wrinkled or with strange sizing, but actually it was the opposite. The set came neatly packed and the fit was exactly as described. Really impressed.

So Chic and Comfortable!

Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual. Thought the polyester would feel cheap, but actually it’s soft, lightweight, and hangs really nicely. Great for work or casual.

Great Value for Money!

Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again. Expected basic fast-fashion quality, but actually the stitching and cut are surprisingly good. Would definitely order again.

My New Go-To Outfit✨!

I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it! I was a bit unsure if the colour and fit would match the photos, but actually it came out even nicer in person. Super flattering and really easy to style — love it!

Guaranteed Satisfaction!

At Persora, we want you to feel great in what you wear – and we’re sure you will. But if something’s not quite right, simply return it within 30 days for a full refund — no questions, no hassle. Shop with confidence, completely risk-free.

Persora London

Our Story


Since 2022, Persora London has been bringing stylish, modern womenswear to our community in London. Our collections combine everyday comfort with on-trend designs, offering pieces that make you feel confident and effortlessly chic.

Frequently Asked Questions

We're here to answer all your questions!

Our shop is open Mon / Fri 09:00 - 17:00 & Sat / Sun 10:00 - 17:00Response within 24 hours

Free premium shipping

Always free shipping with Track & Trace with Royal Mail

Customer service

Always available within 24 hours response

100% Return Guarantee

Easy returns within 30 days

Secure payment

Pay Securely And Quickly With Your Credit Card, Google pay, Apple pay and Shop